Thursday, June 05, 2008

Policy and Process

Effective immediately, all blog posts are subject to the new Blog Entry Efficiency Protocol. All employees are required to submit a mind dump of the elements of a successful blog entry, which will be revised until it has reached the point of maximum effectiveness. This is to ensure that all blog entries are held to the same standard and never need to be revised or rewritten in the future. This part of the process will require several hundred hours up front, but will save thousands of hours in perpetuity.

Once the necessary elements of a blog have been identified, our copywriter will begin drafting a template in MS Word which all blog posts will adhere to. This template will be passed around to all bloggers, as well as several non-bloggers, to get a varied and myopic perspective which will result in a theoretically sound blog format. This will make it possible for anyone, including people who have absolutely no knowledge of what our company is about, to write effective and communicative blog entries in a minimal amount of time and with little effort.

Each employee will be required to generate and respond to 20-40 base questions that deal with the essence of blogging, the blog template, and the ways in which the blog template will improve our overall blogging experience. After this, final adjustments will be made to the template and the productive part of the blogging process can begin.

A pre-entry entry will be required before composing a standard entry. This pre-entry is to be written in MS Word and will act as a mind dump and will serve to describe the purpose of the individual blog entry. The idea is that this pre-entry will enable the writer to to lay the groundwork for a solid blog entry. The official blog entry is also to be done in MS Word and emailed to two or three colleagues for final review before it can be posted online.

If you have any questions, please speak with someone in human resources.

5 comments:

Anonymous said...

Maybe you should have called these the "Blog Entry Efficiency Rules", then if it all goes awry you can blame the BEER.

Elen Grey said...

Oh, my. I need a Guinness. ;-)

Anonymous said...

It truly is a wonderful thing when writers write.

~Loven

Sarah Ski said...

haha. Ben.

Matt S said...

I'll run the "BEER" suggestion by the subcommittee. They'll want some base questions...